Buy Health Insurance Leads — Consumers Actively Shopping for Coverage
Connect with verified consumers seeking individual, family, and ACA-compliant health plans. Real-time delivery on a transparent CPA/CPL basis.
Get a Custom Quote
Tell us your goals — we'll build a campaign around them.
Coverage Areas
Health Insurance Lead Types We Cover
Why Big Tai Marketing
Why Health Insurance Leads from Big Tai Marketing
ACA & Off-Exchange Shoppers
Our lead pool includes both ACA marketplace shoppers and consumers seeking off-exchange plans — giving you access to the full spectrum of health insurance buyers.
Individual & Family Plans
Leads are segmented by household size and coverage need, so you can target single individuals, couples, or families with dependents based on your product lineup.
Verified Intent
Every lead has confirmed they are actively shopping for health coverage — not just browsing. Call verification ensures you only receive prospects ready to engage.
Lead Quality
What Makes Our Health Insurance Leads Different
- Confirmed active shoppers — not passive browsers or survey respondents
- Segmented by plan type: ACA, short-term, supplemental, and off-exchange
- Household size and income range available for subsidy eligibility targeting
- DNC-scrubbed before every delivery
What You Receive
Sample Lead Record
Illustrative example only — not real consumer data. Actual field availability varies by campaign configuration.
- Coverage Type
- Individual ACA Plan
- Household Size
- 1
- Income Range
- $35,000–$49,999
- Current Coverage
- Uninsured
- State
- NC
- Contact Preference
- Phone
How We Deliver
Delivery Options
Choose the delivery format that fits your team's workflow. Delivery method and format are configured at onboarding.
Real-Time API Delivery
Leads pushed to your CRM or dialer via webhook or REST API within seconds of consumer submission. No batching, no aging.
CRM & Dialer Integration
Direct integration with most major CRM and lead management platforms. Field mapping and delivery format configured at onboarding.
CSV / Batch Delivery
Scheduled CSV or CRM-formatted batch delivery for teams that prefer structured daily imports over real-time API pushes.
Live Transfers
Pre-screened health insurance shoppers bridged live to your licensed agents. Available as a complement to webform lead programs.
Buyer Transparency
What Buyers Can Expect from Big Tai Marketing
We built Big Tai Marketing around the standards that high-volume lead buyers actually care about. Here is how we hold ourselves accountable.
Lead Source Disclosed
Health insurance leads are generated through paid search, social campaigns, and display advertising. Traffic source is disclosed and source-level performance data is available on request.
Targeting You Configure
Filter by plan type (ACA, short-term, supplemental), household income range, and state. Campaign parameters are set at onboarding and enforced at the campaign level.
Qualification Standards
Consumer coverage interest and household size are confirmed at intake. Submissions are DNC-scrubbed before every delivery.
Geographic Coverage
Health insurance leads available across all 50 states. Volume availability varies by state and season — contact our team to discuss availability in your target markets.
Flexible Volume
Programs scale to match your enrollment team's capacity. Volume and plan type mix can be adjusted based on your licensed products and seasonal demand.
TCPA Compliance
Health insurance leads are generated under TCPA standards with DNC scrubbing applied across our network before every delivery.
Our Process
How It Works
Source
Leads are generated across owned media, paid search, and partner networks targeting high-intent consumers.
Verify
Every lead is validated in real time — phone, identity, and intent signals are confirmed before delivery.
Deliver
Qualified leads are pushed instantly to your CRM or dialer via API, webhook, or flat-file delivery.
Optimize
We monitor conversion data and continuously refine targeting to improve your cost per acquisition.
FAQ
Frequently Asked Questions
Further Reading
Health Insurance Leads: A Complete Buyer's Guide for Agents
Health insurance lead generation is seasonal, regulated, and highly competitive. This guide shows agents how to buy smarter and convert more prospects year-round.
Ready to Connect with Active Health Insurance Shoppers?
Tell us your target states, plan types, and volume goals. We'll build a custom lead program around your enrollment strategy.