Buy Home Improvement Leads — Homeowners Ready to Start Their Project
Reach verified homeowners with active projects in roofing, HVAC, windows, kitchens, and more. Flexible CPA/CPL pricing with same-day delivery to your CRM.
Get a Custom Quote
Tell us your goals — we'll build a campaign around them.
Coverage Areas
Home Improvement Lead Types We Cover
Why Big Tai Marketing
Why Home Improvement Leads from BTM
Project-Specific Targeting
Filter your lead flow by project type — roofing, HVAC, kitchen remodel, bathroom, windows, siding, and more. You only pay for leads that match your trade and service area.
Verified Homeowners
Every lead is a confirmed property owner with an active project intent signal. We validate homeownership and project readiness before any lead reaches your team.
Geographic Targeting
Leads are filtered by zip code, city, county, or state to match your service territory exactly. Reduce drive time and increase close rates with hyper-local lead delivery.
Lead Quality
Project-Ready Leads Delivered to Your Team Instantly
- Homeownership confirmed — no renters or unqualified prospects
- Project type and timeline captured at the point of lead generation
- Phone-verified and call-ready at time of delivery
- Geo-filtered to your exact service area by zip, city, or state
What You Receive
Sample Lead Record
Illustrative example only — not real consumer data. Actual field availability varies by campaign configuration.
- Project Type
- Roof Replacement
- Home Ownership
- Owner
- Project Timeline
- Within 3 Months
- Home Age
- 15–25 Years
- State
- PA
- Contact Preference
- Phone
How We Deliver
Delivery Options
Choose the delivery format that fits your team's workflow. Delivery method and format are configured at onboarding.
Real-Time API Delivery
Leads pushed to your CRM or dialer via webhook or REST API within seconds of consumer submission. No batching, no aging.
CRM & Dialer Integration
Direct integration with most major CRM and lead management platforms. Field mapping and delivery format configured at onboarding.
CSV / Batch Delivery
Scheduled CSV or CRM-formatted batch delivery for teams that prefer structured daily imports over real-time API pushes.
Live Transfers
Pre-screened homeowners bridged live to your contractor team. Available as a complement to webform lead programs.
Buyer Transparency
What Buyers Can Expect from Big Tai Marketing
We built Big Tai Marketing around the standards that high-volume lead buyers actually care about. Here is how we hold ourselves accountable.
Lead Source Disclosed
Home improvement leads are generated through paid search, social campaigns, and display advertising targeting homeowners with active projects. Traffic source is disclosed on request.
Exclusive or Shared — Your Choice
Exclusive leads are sold to a single contractor and offer the highest conversion potential. Shared leads are available at a lower CPL for teams with high-volume follow-up capacity. Both models are available with flexible CPA/CPL pricing.
Targeting You Configure
Filter by project type (roofing, HVAC, windows, kitchen, bathroom, and more) and service area (ZIP, city, county, or state). You only pay for leads that match your trade and territory.
Qualification Standards
Homeownership and project intent are confirmed at intake. Submissions are cross-referenced against duplicate and fraud databases before delivery.
Flexible Volume
Programs scale to match your crew's capacity. Volume and project type mix can be adjusted as your workload changes.
TCPA Compliance
Home improvement leads are generated under TCPA standards with DNC scrubbing applied across our network before every delivery.
Our Process
How It Works
Source
Leads are generated across owned media, paid search, and partner networks targeting high-intent consumers.
Verify
Every lead is validated in real time — phone, identity, and intent signals are confirmed before delivery.
Deliver
Qualified leads are pushed instantly to your CRM or dialer via API, webhook, or flat-file delivery.
Optimize
We monitor conversion data and continuously refine targeting to improve your cost per acquisition.
FAQ
Frequently Asked Questions
Further Reading
TCPA Compliance Checklist for Lead Buyers in 2026
A practical checklist for businesses buying leads to stay TCPA-compliant, avoid costly lawsuits, and protect their marketing programs.
Fill Your Pipeline with Project-Ready Homeowners
Tell us your trade, service area, and monthly volume target. We'll design a lead program built around your business.