Buy Solar Leads — Homeowners Ready to Go Solar
High-intent homeowners actively seeking solar panel installation quotes. Transparent CPA/CPL pricing with real-time delivery to your CRM.
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Tell us your goals — we'll build a campaign around them.
Coverage Areas
Solar Lead Types We Cover
Why Big Tai Marketing
Why Solar Leads from Big Tai Marketing
Homeowner Verified
Every lead is confirmed as a property owner with suitable roof access. You only pay for prospects who can actually install solar.
High Utility Bills
Consumers with above-average electricity costs represent the highest solar ROI. Our targeting filters for this segment specifically.
Quote-Ready Intent
Consumers who have expressed readiness to receive installation quotes — not just curious browsers. Expect higher close rates from day one.
Lead Quality
What Makes Our Solar Leads Different
- Confirmed homeowners with suitable roof access and ownership documentation
- Above-average monthly electricity bills indicating strong solar ROI potential
- Expressed intent to receive solar installation quotes within 30 days
- Scrubbed against DNC lists before delivery
What You Receive
Sample Lead Record
Illustrative example only — not real consumer data. Actual field availability varies by campaign configuration.
- Homeowner
- Yes
- Monthly Electric Bill
- $180–$249
- Roof Type
- Asphalt Shingle
- Shade Level
- Minimal
- State
- AZ
- Contact Preference
- Phone
How We Deliver
Delivery Options
Choose the delivery format that fits your team's workflow. Delivery method and format are configured at onboarding.
Real-Time API Delivery
Leads pushed to your CRM or dialer via webhook or REST API within seconds of consumer submission. No batching, no aging.
CRM & Dialer Integration
Direct integration with most major CRM and lead management platforms. Field mapping and delivery format configured at onboarding.
CSV / Batch Delivery
Scheduled CSV or CRM-formatted batch delivery for teams that prefer structured daily imports over real-time API pushes.
Live Transfers
Pre-screened solar homeowners bridged live to your installation team. Available as a complement to webform lead programs.
Buyer Transparency
What Buyers Can Expect from Big Tai Marketing
We built Big Tai Marketing around the standards that high-volume lead buyers actually care about. Here is how we hold ourselves accountable.
Lead Source Disclosed
Solar leads are generated through paid search, social campaigns, and display advertising targeting homeowners with above-average electricity costs. Traffic source is disclosed on request.
Targeting You Configure
Filter by state, metro area, and utility provider (select high-volume markets). Geographic targeting is configured at onboarding and enforced at the campaign level.
Qualification Standards
Leads are confirmed homeowners with suitable roof access, above-average electricity bills, and expressed intent to receive installation quotes. Each lead is scrubbed against DNC lists before delivery.
Geographic Coverage
Solar leads available at the state and metro level. Contact our team to discuss current inventory and pricing for your target markets.
Flexible Volume
Programs scale to match your installation team's capacity. Volume can be adjusted based on your crew availability and seasonal demand.
TCPA Compliance
Solar leads are generated under TCPA standards with DNC scrubbing applied across our network before every delivery.
Our Process
How It Works
Source
Leads are generated across owned media, paid search, and partner networks targeting high-intent consumers.
Verify
Every lead is validated in real time — phone, identity, and intent signals are confirmed before delivery.
Deliver
Qualified leads are pushed instantly to your CRM or dialer via API, webhook, or flat-file delivery.
Optimize
We monitor conversion data and continuously refine targeting to improve your cost per acquisition.
FAQ
Frequently Asked Questions
Further Reading
How to Generate High-Quality Solar Leads in 2026
Learn the proven strategies solar installers use to find homeowners ready to go solar — and how performance-based lead buying beats traditional advertising.
Ready to Scale Your Solar Pipeline?
Get a custom quote tailored to your volume, geography, and CPL targets. No long-term contracts required.